Top 5 Wellness Apps on Android in Norway: Q1 2023 Performance

In Q1 2023, the top 5 wellness apps on the Android platform in Norway showcased varied performance trends across weekly downloads, revenue, and active users. Here’s a closer look at how each app fared:

Headspace: Meditation & Sleep saw its weekly revenue peak at approximately $2.7K in mid-January, with fluctuations throughout the quarter, ending at around $1.1K. Weekly downloads remained relatively stable, hovering between 60 and 100, while active users showed a slight decline from 2.1K to 1.6K over the same period.

Calm - Sleep, Meditate, Relax experienced a peak in weekly revenue at $1.2K at the end of January, with a general downward trend to about $974 by the end of March. Downloads were highest at the beginning and end of the quarter, reaching 269, with a mid-quarter dip to around 85. Active users saw a peak of 2.7K in mid-March, ending the quarter at approximately 2.5K.

Waking Up: Beyond Meditation had its highest weekly revenue of $1.4K in early January, with a gradual decline to around $497 by the end of March. Downloads were relatively low and stable, ranging from 27 to 72 per week. Active users slightly decreased from 652 at the beginning of the quarter to 487 by the end.

The Mindfulness App showed a consistent revenue increase, peaking at approximately $854 in the final week of March. Downloads were steady, with the highest being 310 in mid-February and the lowest at 152 in early March. Active users remained fairly stable, starting at 686 and ending the quarter at 609.

Sleep Cycle: Sleep Tracker had its highest weekly revenue of $482 in early February, with fluctuations ending at around $431 in the last week of March. Downloads peaked early in the quarter at 257 and showed a moderate decline to 114 by the end. Active users saw a peak of 5.5K in the first week of January, decreasing to 4.2K by the end of March.

These insights come from Sensor Tower, where more in-depth data on app performance can be found.